The following research report contains market research, analysis, statistics and business intelligence relating to research on Apparel Industry In Saudi Arabia.

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ABSTRACT
The Saudi market presents excellent opportunities for old and
new-to-market U.S. apparel manufacturers and suppliers. The
lower end of the apparel market is dominated by inexpensive
imports from Southeast Asian countries. Imported apparel
represents 94 percent of the total Saudi market, estimated at
over one billion U.S. dollars in 1998.

The Saudi apparel market is segmented by up-scale, mid-level,
and lower-end markets. Well-known international designer names
are already very popular and highly sought after. French,
Italian, and lately German designer clothes are attracting new
buyers in the upper scale market. Fashion-conscious clientele
often visit designer-name boutiques that only carry their
brands. Imports from these European countries, however, do not
accurately reflect their market shares because much
designer-name clothing is purchased and shipped from countries
with low labor costs.

The extremely hot climate of Saudi Arabia, coupled with high
humidity in the coastal areas, prompts high demand for light
fabrics. The best prospects for sales of U.S. products are
light and medium weight cotton, polyester-cotton blends, and
virgin wool. Silk apparel is also valued for its lightweight
qualities and because it enjoys a traditional cultural demand in
Saudi. Given the growing Saudi population, the children's
clothing sector is experiencing increasing sales. More than half
of the Saudi population, currently estimated at 18 million
including several million expatriates, is under age sixteen. In
addition, the Kingdom hosts approximately two million religious
pilgrims annually; many of whom make purchases from Saudi Arabia'
s well-stocked apparel markets.

Recently, there has been a growing number of retail shopping
centers in and around major urban centers. The number and
quality of apparel outlets in these centers have increased from
low-end stocks to high-end designer name lines. Recently, a
number of boutique-type retail outlets have emerged in Saudi
Arabia which specialize in particular high-end brands. This o
franchiseo selling technique appears to be a good marketing
model for other American manufacturers wishing to establish a
presence and increased market share in Saudi Arabia.

The import duty for apparel is 12 percent. Imports should have
a certificate of origin, and all documents should be attested by
the Saudi Embassy or its consulates in the United States.

Price competitiveness of U.S. manufactured goods, because of the
relatively weak dollar via-a-vis European currencies and the
Yen, and Saudi appreciation for oMade in USAo products are
promising growth factors for U.S. apparel products. Since the
U.S. market share is already relatively small, American
suppliers can capture a much larger slice of the apparel market
by introducing designer-name apparel to the upper-to-middle
range market. Few U.S. designer names exist in the Saudi market
today relative to those from Europe.

DISCLAIMER
Information in this report relies on sources including Government Publications, Opinions of industry experts and other public sources. Infomat can accept no responsibility for the accuracy or completeness of such information or for loss or damage caused by any use thereof. All prices subject to change without notice.

$3500 USD
For the 2008 Edition

Published: 2006 August
Market: Mens Womens Childrens
Region: Saudi Arabia
Industry: Apparel
Pages: 45
Delivery: 7-12 Business Days
SKU: infre0000242